Regions Financial Services customers were showered with Christmas presents ahead of time last weekend as the company looked to bring holiday cheer to many of its loyal customers.
The distribution of parcels and cash offered welcome relief to beneficiaries, many of whom saw their purchasing power eroded due to 7.8% inflation.
Recipients went to the 22B Old Hope Road areas office which served as the distribution hub.
“Times are very difficult and basic needs cannot be met, so when I got the call to be here I felt great. I really appreciate the kindness as I am not currently an employee with three children, ”said Melissa Stewart, a client.
Novelette Mullings was early and expressed her joy upon receiving her package.
“I am delighted as a customer and this is an exciting time for me because with this package I will be saving some expenses over the Christmas season,” said Mullings.
For Terry-Ann Carter-Grant, the gesture also made it possible to offset certain expenses, especially during the Christmas period.
“It (the gift) touched me a lot; it’s really appreciated for this kind and meaningful consideration, ”said Carter-Grant.
Chief Executive Officer Andre Thompson said the financial institution, which is celebrating its 10th anniversary, felt compelled to give back to customers whose loyalty has been the foundation of the organization.
Thompson said the coronavirus pandemic has prompted regions to unplug his Customer Appreciation Days, but it is with COVID-19 that that has changed.
“This year, we used social media to get a response to our feedback. We received an overwhelming response, ”said the boss of the regions.
Forty people received bags of groceries, 35 received gift certificates, and cash payments of $ 2,500 were given to others in rural parishes.
Regions is a micro-financial institution that offers loans of $ 20,000 to $ 1.5 million.